Case Study

The Solution

Root+Beta developed a tailored multi-channel marketing strategy to increase AgriFarm’s digital footprint and generate high-quality leads. Our approach included:

Data-Driven Targeting

Leveraging AI tools to identify the most valuable audience segments, ensuring precise targeting.

Multi-Channel Campaigns

We ran integrated campaigns across social media platforms, Google Ads, and email marketing.

Lead Nurturin

We introduced automated lead nurturing funnels to guide potential customers through the buying journey.

The Challenge

AgriFarm, a leading provider of organic agricultural products, was struggling to scale their digital presence and generate enough qualified leads to drive sales. Despite having a loyal customer base, they needed a comprehensive marketing strategy to break into new markets and increase revenue. Their main challenges included:

  • Limited brand awareness in new regions
  • Difficulty in reaching target audiences through traditional channels
  • High cost per acquisition (CPA) due to inefficient targeting

The Results

42%

increase in client sales

39%

increase in close rate

24%

decrease in CPA

Jane Doe

Root+Beta transformed our approach to digital marketing, leading to a 45% increase in leads in just six months!

John Smith

Their demand generation strategies helped us break into new markets effortlessly. Our sales pipeline has never been stronger.

Karen Lee

The targeted campaigns Root+Beta developed increased our customer acquisition while lowering our cost per lead by 30%.